Euromed Marseille School of Management, World Med MBA Program - Information Systems and Strategy Course

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Information Systems and Strategy

This page contains a table of contents that gives an overview of each session and links to its associated web page, a list of text books that are suitable for this course and a note about how to obtain data and articles for the course. It also contains a link to further information on the assignment which will be used to respond to any queries about the asignment or requests for clarification. Finally, there is a set of ' Taster Slides' for this course available from SlideShare.

Course overview and links to the web pages for each session

Table of contents for the course



Web Page



This session is an introduction to the course as a whole. The aim of the session is to introduce you to the broad themes that will be covered and to provide a firm foundation upon which to build.

Introduction, Scope and Key Themes

  • Review of key terms used in the course
  • Review of long term trends in technology and business
  • Review of key technical, managerial business issues
  • Discussion of alignment of IS / business strategies


The focus of this session is on different types or categories of information system. The aim of the session is to give you a better understanding of what types of information system there are, what they do and the choices that need to be faced when developing or acquiring such systems.

Types of information system, their design and acquisition

  • Evaluation of the different types and categories of information system available
  • Review of the different approaches and techniques for the acquisition of information systems
  • Analysis of the choices (strategic / tactical / social / ethical) facing businesses when investing in IT


The focus of the session will be on exploring the concept of a business model. The objective is to understand the ways in which information technology can transform an existing business and/or offer completely new ways of doing business. The aim is to further explore the links between Information technology / information systems strategies and business strategies.

Business Models and Organizational Transformation

  • Review of the concept of competitive advantage
  • Review of concept of business models and its links to IS/IT
  • Analysis of the use of IS / IT to change organizations and their structure
  • Discussion of the requirements for the first assessment (25% of marks)


This session will focus on the contribution that information systems can make to the way a business operates internally. The aim of the session is to give you an understanding of the strength and weaknesses of the 'classic' view of MIS, i.e. the means by which an organization fine-tunes its competitive position.

Information systems, knowledge management and business processes

  • Review of business processes and résumé of 'classic' view of MIS + case study of BPR (Mahindra and Mahindra)
  • Review of knowledge management and the learning organization + case study of KM (Xerox)
  • Discussion based around selected articles available via EBSCO


This session will focus on the impact that information technology can have on the way a business is structured. The aim of the session is to give you an understanding of the ways in which recent approaches to information systems can used to transform an organization's structure, the way it does business and the broader implications of these changes.

Distributed working, innovation and the blurring of organizational boundaries

  • Review of distributed working and résumé of 'new' view of MIS + case study of a virtual organization (Pay Zone)
  • Review of collaborative working and innovation + case study of KM and Innovation (Siemens)
  • Discussion based around selected articles available via EBSCO


The final session will focus on how changes in information technology can affect the market as a whole. The aim of the session is to give you an insight into the recursive relationship between developments in information technology, business strategy and the broader context in which strategy is formed.

Globalization, keystones and ecosystems

  • Review of keystone strategies and ecosystems + case study of globalization (Li & Fung)
  • Review of IT / IS and globalization + case study on Globalization (Internet Censorship)
  • Discussion based around selected articles available via EBSCO


There are a number of alternative textbooks for this course. The choice of which book(s) to select will depend on your background, experience and interests. Please see the list of Information Systems Books for a list of suitable books. Here you will find several books listed, each with a short review to help you decide which is the most suitable for you.

Access to Company Data and Journal Articles

Additional material will be provided as links from this website to external web sites and links to company reports, business magazines and academic journals.

You should note that some these resources are only available to Euromed-Management students. You will not be able to access these resources unless you are either (a) Connected directly to the Euromed-Management network (e.g. via internal Wi-Fi or Ethernet cable) or (b) logged in via the web VPN or the Euromed-Management Campus Virtuel.


In order that all students have access to the same information and guideance on assignments, any general questions or requests for clarrification will be posted on a seperate web page.

Euromed Marseille Ecole de Management, World Med MBA Programme - Information Systems and Strategy Course

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